GeoBeats to Provide High Quality Travel Videos to Support EVERYDAY FRENCH Language Education Program
GeoBeats, Inc., the industry leader in online video production and distribution solutions for media, travel and education companies, announced today it has been appointed by Scholastic UK Ltd. to provide licensed travel videos that will be featured in a new Scholastic UK Ltd international language education program. Beginning in 2009, EVERYDAY FRENCH will target primary students, ages 5-11 years, in the United Kingdom.
As government regulations on bilingual education go into effect in the UK, Scholastic will provide classrooms with educational kits that are of interest and relevance to children including supplemental printed and multimedia materials. GeoBeats' unique video content, created by locals in countries across the world, will serve as film curriculum in many of these kits.
"We're very pleased to align the GeoBeats brand with one of the world's leading education and publishing companies and feel it validates the high-quality and authenticity of our videos," said Ashish Khurana, chief executive officer at GeoBeats. "Because GeoBeats' videos are filmed and hosted by locals, they provide a perfect introduction to engage students both in foreign language and culture."
Robin Hunt, publishing director of educational books at Scholastic UK Ltd., commented, "The teaching of modern foreign languages at Key Stage 2 becomes statutory for UK primary teachers from 2010. As a leading educational publisher, Scholastic is excited to be well positioned to support teachers through this change with the provision of high-quality teaching resources, including EVERYDAY FRENCH. Scholastic has been delighted to use some of GeoBeats' high-quality video clips in the multimedia DVD, which accompanies this teacher resource book."
GeoBeats' videos educate students on the French language and culture. EVERYDAY FRENCH: BON APPETIT by Scholastic, the first in a series of other titles, focuses on food and healthy eating. Within the topic, children discover various aspects of French life including what local children eat for lunch at school, what meals are reserved for special occasions and cuisines that are unique to France. Children will develop French language knowledge to order a meal in a French cafe, buy fruits and vegetables in the supermarket, and purchase their favorite flavor of ice cream.
The first GeoBeats videos to be featured in Scholastic's educational kits will include vignettes from Paris featuring locals in various destinations including the country's most famous ice cream shop, Berthillon.
For more information on GeoBeats, visit www.geobeats.com. For teachers interested in pre-ordering Scholastic's EVERYDAY FRENCH educational kit available in June 2009, visit http://teachershop.scholastic.co.uk/.
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